ABOUT ME

Designing with Purpose, Clarity, and Care

A senior UX/UI Product Designer with 9+ years of experience creating thoughtful, user-centered digital experiences across mobile and web. My work bridges functionality and feeling—pairing strategic problem-solving with clear, elegant visual design.

I’ve led design for global platforms, health tech products, and wellness tools, working end-to-end from research and user flows to high-fidelity interfaces, prototyping, and developer handoff. I’m especially drawn to products that empower people—whether through better access to health, more meaningful work, or smoother everyday interactions.

My strengths lie in distilling complexity into clarity, building scalable design systems, and designing with a sense of calm intentionality. I care deeply about interaction design, motion, and the small details that bring interfaces to life without overwhelming the user.

May 2020 - PRESENT

Senior UX/Product Designer, AFS Intercultural Programs

— Led the full redesign of 20+ internal tools used by 60,000+ global users to run international exchange programs.

— Reimagined every core software module — from program matching to partner negotiation, finance, and logistics.

— Aligned priorities across multiple global stakeholders while balancing technical constraints with user needs.

— Built a unified design system to streamline dev handoff and ensure cross-tool consistency.

— Delivered high-fidelity prototypes and ran iterative usability testing to refine complex workflows.

Jan 2020 - Jun 2025

Senior UX / Product Designer, Qvin

—Sole product designer for Qvin’s mobile app and lab dashboard, supporting the Q-Pad menstrual blood testing device.

—Designed the entire user journey across onboarding, tracking, test result delivery, and recurring usage guidance.

—Built and maintained a cross-platform design system to support both consumer and clinical interfaces.

—Designed and tested the internal lab dashboard UI, improving clarity and reducing errors for specimen accessioning and processing.

—Worked closely with operations, clinicians, and engineering to ensure medical accuracy and usability in regulated contexts.

January 2015 - March 2020

UI / UX Designer, Wisdom Labs

— Led UX and UI design for multiple B2B wellness products focused on meditation and emotional resilience.

— Built and evolved a component-based design system to support long-term product scalability and consistency.

— Designed calm, emotionally engaging interfaces aligned with the brand’s science-backed mission.

— Worked cross-functionally with content, product, and engineering to optimize flows such as onboarding, session delivery, and usage tracking.

January 2014 - March 2020

UI / UX Designer, Freelance

— Designed user-centered interfaces for startups and mission-driven organizations across education, health, and tech.

— Delivered end-to-end UX/UI design for web and mobile products — from wireframes and flows to polished visuals.

— Helped early-stage teams clarify product value, structure features, and build MVPs aligned with user needs.

March 2013 - April 2014

Brand Graphic Designer, Brandire

— Worked across a wide range of branding and identity projects for startups, nonprofits, and government agencies.

— Delivered logos, visual systems, and collateral tailored to each client’s goals and audience.

— Collaborated closely with strategy and creative teams to translate business objectives into impactful design.

March 2012 - PRESENT

Educations & Certifications

— Faculty of technical sciences, University Of Novi Sad - Graphic Design and Engineering

— AI for Designers - IxDF - Interaction Design Foundation

— Design Thinking - IxDF - Interaction Design Foundation

— Brain Psychology in UI - IxDF - Interaction Design Foundation

— Google UX Design Specialization - Google

ABOUT ME

Designing with Purpose, Clarity, and Care

A senior UX/UI Product Designer with 12+ years of experience creating thoughtful, user-centered digital experiences across mobile and web. My work bridges functionality and feeling—pairing strategic problem-solving with clear, elegant visual design.

I’ve led design for global platforms, health tech products, and wellness tools, working end-to-end from research and user flows to high-fidelity interfaces, prototyping, and developer handoff. I’m especially drawn to products that empower people—whether through better access to health, more meaningful work, or smoother everyday interactions.

My strengths lie in distilling complexity into clarity, building scalable design systems, and designing with a sense of calm intentionality. I care deeply about interaction design, motion, and the small details that bring interfaces to life without overwhelming the user.